Location: Karve Nagar, Pune (Work From Office only)
Experience: 1-2 years
Type: Full-time
About The Healthy Binge (THB)
The Healthy Binge is a fast-growing, Pune-based healthy snacking brand on a mission to
make snacking fun again & without the guilt.
We create millet-based, baked (not fried), palm-oil free snacks that don’t compromise on
taste. Our products are available across quick commerce platforms (Zepto, Instamart,
Blinkit), Amazon, our website, and premium retail stores.
Having been featured on Shark Tank India, THB is now entering an exciting phase of growth
expanding product lines, scaling distribution and building a strong, relatable snacking
consumer brand across India.
Why We’re Hiring
THB is scaling rapidly across digital, e-commerce, quick commerce channels and our owned
organic content and creative needs are growing just as fast.
From performance marketing ads to social media content, product launches, packaging and
brand storytelling, design is at the core of everything we do.
We’re looking for a hands-on Graphic Designer who can bring ideas to life quickly, think
visually, and support a fast-moving marketing team with both static and video creatives.
Role Overview
As a Graphic Designer at THB, you will work closely with the marketing team to create
compelling, high-performing creatives across platforms.
This is a high-ownership, high-speed role where you’ll get exposure to everything, from
Instagram content to Meta ads, website banners, packaging, and campaign launches.
Key Responsibilities
1. Performance & Digital Marketing Creatives
● Design static and video creatives for Meta, Google and YouTube ads
● Create high-converting visuals for quick commerce platforms (Zepto, Instamart,
Blinkit) & marketplaces like Amazon, Flipkart, Bigbasket etc
● Design offline creatives like danglers, posters etc

● Optimize creatives based on performance feedback
2. Social Media Content
● Design engaging posts, reels, stories, and carousels for Instagram & LinkedIn
● Collaborate on content ideas and visual storytelling
3. Video Editing & Motion Design
● Edit short-form videos (Reels, ads, product videos)
● Add motion graphics, transitions, text overlays, and basic animations
4. Website, Q-Commerce & E-commerce
● Create banners, listing images, product visuals, and landing page creatives
● Ensure consistency across all digital touchpoints
5. Packaging & Brand Collateral
● Support packaging design, inserts, flyers, standees, and event materials
● Maintain consistency with THB’s evolving brand identity
6. Campaign Support
● Work on end-to-end campaigns (launches, offers, seasonal campaigns like IPL,
Diwali, BAU campaigns etc.)
● Quickly turn around creatives for time-sensitive campaigns
Must-Have Skills
● 1–3 years of experience in graphic design (agency or D2C brand preferred)
● Strong skills in:
○ Adobe Photoshop
○ Adobe Illustrator, CapCut, Premier Pro
○ After Effects / Premiere Pro (for video editing)
○ AI tools - Google Flow, Midjourney, Nano Banana,
● Good understanding of:
○ Social media design trends
○ Performance marketing creatives
● Ability to create both static + video creatives
● Strong sense of layout, typography, and color

Good-to-Have
● Experience working with D2C brands / FMCG / food brands
● Familiarity with Canva / Figma / Higgsfield
● Basic understanding of copy + hooks for ads
● Ability to think beyond execution and contribute creatively

What We’re Looking For
● Someone who can work fast without compromising quality
● A doer who takes ownership and executes without constant hand-holding
● Comfortable working in a high-growth, slightly chaotic startup environment
● Strong attention to detail + ability to meet tight deadlines
● Based in Pune/willing to relocate on own expense and willing to work from office
(Karve Nagar)
Why Join THB
● Be part of a fast-growing, high-potential D2C brand
● Work on real campaigns that directly impact sales
● High ownership and visibility across projects
● Opportunity to build a strong portfolio across digital, branding & packaging
● Learn fast, grow fast
How to Apply
Share your portfolio + resume with us
Interview rounds
2 rounds of interview + 1 assignment:
● 1st round with Marketing Head and team
● 1 assignment if shortlisted in 1st round
● 2nd round with Marketing head and founders

Key Responsibilities
Offline Marketing & Brand Activations
· Support execution of sampling drives, pop-ups, flea markets, society activations, and
in-store promotions
· Assist during weekend events and on-ground brand activations (mandatory availability
on select weekends)
· Engage with consumers, explain products, collect feedback, and drive trials
· Help with setup, coordination, and teardown of events
· Maintain basic reports on footfall, sampling, and consumer feedback

Events & Partnerships Support
· Assist in planning and executing brand collaborations, fitness events, corporate
sampling, and community events
· Coordinate with vendors, partners, and internal teams
· Help ensure smooth on-ground execution and brand representation

Social Media Content Creation
· Assist in ideating, shooting, and editing short-form content (Reels, Stories, BTS
content)
· Capture on-ground content during events and activations

· Support day-to-day content requirements for Instagram
· Stay updated on trends and help adapt them to THB’s brand tone
(Basic editing skills using Canva / InShot / CapCut are a plus, not mandatory)

Marketing Operations & Support
· Assist with campaign execution and coordination
· Support influencer outreach and content tracking
· Help with market research, competitor tracking, and insights
· Maintain basic trackers for events, content, and activities

Who Should Apply
You are a good fit if you:
· Are excited by marketing, branding, events, and content
· Enjoy being on-ground and interacting with people
· Are comfortable working on weekends when required
· Are proactive, reliable, and not afraid to get your hands dirty
· Have strong communication skills

Preferred Qualifications
· Fresh graduates in Marketing, Media, Communications, or related fields
· Prior experience in college fests, brand activations, internships, or social media is a
plus
· Familiarity with Instagram trends and content formats

What You’ll Learn
· How a D2C/FMCG brand is built from the ground up
· Real-world offline marketing & event execution
· Social media content creation for a growing brand
· Cross-functional collaboration in a startup environment

What We Offer
· Hands-on learning & real responsibility
· Mentorship and direct exposure to founders
· Certificate of completion
· Potential pre-placement offer / full-time opportunity based on performance

Important Note
This role involves working on alternate Saturdays, on-ground work and weekend

availability. Please apply only if you are comfortable with field execution and event-
based marketing.